Exploration, Discovery and Travel

The Winding Road is driven by exploration, discovery, and the rich stories behind each item we offer. We invite you to join us on a global journey to uncover beautiful, handmade, and unique finds—ranging from handbags and children’s toys to home decor and textiles. Each piece is crafted from eco-friendly materials and brings a touch of global culture into your everyday life.

Since 2011, we’ve had the privilege of meeting and supporting numerous small suppliers and individual artisans during our travels. Our artisan partners adhere to fair trade practices, and through our work, we’ve been able to provide stable income and improve the standard of living for hundreds of artisans and their families in Nepal and Bali.

Discovering Handmade, Fair Trade Global Goods from Around the World

I founded The Winding Road on 4th of July 2011. After 25+ years working in corporate marketing, I decided to follow the winding road toward my passions of travel and exploring off the beaten-path exotic places. I love discovering and shopping for the unique and unusual, getting immersed in the sights, sounds and smells of bazaars, markets and souks around the world. I strive to support and get to know small suppliers that follow fair trade practices and utilize natural eco-friendly materials as much as possible.

You could say I caught the travel bug at a young age. In grade school, I traveled to Spain, Morocco, Portugal, France, Mexico, Israel and a few other places with my family and had the great opportunity to study in college overseas for two semesters and back pack around Europe and the Middle East for two summers. Visiting markets and bazaars in Cairo, Greece, Italy and many other places, I kept seeing things that I had never seen before, but as a college student with only a backpack to carry things in, I could not buy much but made a lot of mental notes about what I would come back for some day.

Fast forward about 20 years, a few trips to India, Nepal, China, Pakistan, I could finally buy these unique finds and bring them back for my friends who were full of encouragement. My first official shopping trip for The Winding Road was to Kathmandu in July 2011. I traveled with my mom and we met many talented and hardworking artisans. I conducted a virtual shopping trip inviting about 150 friends to come along for the ride and to provide their feedback on goods I was considering while on the road. I brought back handwoven cashmere shawls and blankets, and other handmade fair trade goods and took them to the San Francisco Gift Fair and sold them into several major museums. I was in business and have not looked back since! I have been building a following at local markets in the Chicago area, where I am always happy when I hear customers say wow, I have never seen anything like this before! Much to my surprise, some digging into my roots over the past year lead to a family history of merchants in Venice in the 1500’s and further back, the Silk Road in Kazakstan! I am not surprised that this is in my DNA!

We are excited to have just launched a new website with online shopping for a few of our lines. I hope you will enjoy our goods as much as I enjoyed shopping for them. Please feel free to contact me.

Chicago Fair Trade is the largest fair trade coalition in the US. CFT’s mission is to raise awareness and build support for fair trade and its principles of environmental sustainability, ethical production, fair wages, and safe working conditions.

-Marla

Mission

At The Winding Road, our mission is deeply rooted in the principles of fair trade and a commitment to celebrating the craft of skilled artisans around the world. We believe in creating meaningful connections between the beautiful handmade products we offer and the talented individuals who craft them.

Fair Trade Principles

We are dedicated to ensuring that every item we source adheres to fair trade principles. This means that our artisan partners are paid fairly for their work, work in safe conditions, and are provided with opportunities for economic and social advancement. By prioritizing transparency and ethical practices, we aim to foster a more equitable global trade system and empower artisans to thrive.

Celebrating Artisan Talent

Each product at The Winding Road is a testament to the exceptional skill and creativity of the artisans we work with. From intricate textiles and stunning home decor to unique handbags and charming children’s toys, every piece is handcrafted with care and passion. We take pride in supporting these talented individuals, whose craftsmanship reflects their rich cultural heritage and dedication to their craft.

Our commitment to fair trade and artisan empowerment ensures that each purchase you make not only enhances your life with unique and beautiful items but also contributes to the well-being and success of the artisans who create them. Together, we’re making a positive impact, one handcrafted treasure at a time.